This SEM course aims to provide an in-depth understanding of search engine marketing, effective usage of Google marketing tools and equip you with the ability to launch a SEM campaign with practical hands-on.
Understanding Google Ads, Google PPC (Pay-per-click) and setting up best practices for creating effective Google advertising campaigns are very important in digital marketing.
Course Outline:
Day 1: -What is Search Engine Marketing -Basic Techniques for implementing SEM -Search Ad creation and ad simulation project
We will use a simulation of google ads with a budget of a few thousand dollars for practice.
Day 2: -Strategies for Google Ads -Snippets, extensions, callouts and more -Display Ad creation and ad simulation project
Day 3: Online Google Ads Dashboard -Search Ad Creation -Display Ad Creation
Why choose our course?
We focus on hands on practice and actual know how rather than just theory
Classes are interactive
We will use a simulation for google ads with thousands of dollars in budget compared to having to use your own money
Classes are small, up to 8 students, each student will have enough attention from the trainer.
Minimum 2 to start
Course Pricing:
65,000 yen (tax inclusive) 3,000 yen (Admin fee, tax inclusive)